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Persuasion in advertising

Analyse how advertisements combine images, slogans and persuasive techniques to target a particular audience.

⏱ 18 min❓ 8 questions

What you'll be able to do

  • ✔I can identify the target audience of an advertisement
  • ✔I can analyse how images, slogans and layout work together to persuade
  • ✔I can name persuasive techniques such as bandwagon, testimonial, scarcity and weasel words

How this works

  1. 1Read the short explanations first — they teach you what you need before each question.
  2. 2Answer each question, then tap Check. A right answer moves you on automatically; if it's wrong, you'll see a friendly explanation of why.
  3. 3Finish all 3 steps to see your score — sign in and subscribe to unlock the full lesson and save it.

What's inside

8 questions and 1 quick teaching card, including:

  • 🔗Match the pairs — Choose the partner that goes with each item.
  • 🔘Multiple choice — Tap the answer you think is best, then check it.

👪Grown-up tip: sit alongside younger learners for the first few lessons. Read the questions together and chat about the explanations — that's where the real learning sticks.

Sign in and subscribe to unlock the full lesson and save your progress.

Curriculum: AC9E7LY03